About
I've spent 24 years building brands, leading teams, and making work that actually does something.
I started my career in Los Angeles at Capitol Records, designing album packaging and learning what it means to build a visual identity around an artist. From there I joined The Hollywood Reporter, where I spent seven years leading the international team producing on-site daily publications at the world's largest film festivals including Cannes, Berlin, Hong Kong, and Toronto. It was fast, high-stakes, culturally rich work, and it shaped how I think about creative under pressure.
After The Hollywood Reporter, I moved to New York to work for Billboard magazine, before eventually making my way back to the Midwest and six years at Chicago Magazine where I led art direction and creative across editorial, digital, and video, grew the brand's social audience 300x, and helped transform a legacy print publication into a modern digital media company. That work earned a Silver SPD Award for editorial design.
From there I moved into agency life, first as Associate Creative Director and Brand Strategist at Element, then as Executive Creative Director at Margle Media, where I led the agency's creative output across some of the biggest campaigns of my career. I've directed national campaigns for Instant Pot, Pebbles, Honey Bunches of Oats, Frito-Lay, and JBS. I've built brands from scratch for founders who had great products and needed a creative partner who could translate that into something the world could see. I've led integrated agency teams, directed on-location productions, and worked across every major digital platform there is.
I lead with warmth and hire for curiosity. I believe great creative should have both soul and a point of view. And I'm always more interested in building something that lasts than something that just looks good in a deck.
When I'm not working on brands and campaigns, you'll find me browsing record stores, tending to my backyard garden, or attempting (for the hundredth time) to bake a perfect loaf of sourdough.